Glossary
Purchasing Power Fit
The intersection of audience income and product cost - the economic reality check that confirms your audience can afford your product.
Definition
Purchasing Power Fit is a key metric from the Market Fit module (Module V). It calculates the intersection of audience disposable income distribution and product cost, producing an economic fit score. The DNA layer encodes purchasing power in persona vectors, making the calculation precise rather than estimated from demographics. A high Purchasing Power Fit (e.g., 0.91) means the creator's audience has the economic capacity for the product at its price point. Combined with Price Tier Positioning and competitive benchmarking, it forms the complete economic reality picture that Strategic Guidance surfaces for C-suite approval.
Why It Matters
Great content alignment means nothing if the audience cannot afford the product. Purchasing Power Fit is the economic reality check.
Related Pages
Related Terms
Market Fit
Command Center Module V - price tier positioning, purchasing power fit, and competitive benchmarking.
Price Tier Positioning
Automated product classification into Budget, Mid-Range, Premium, or Luxury tiers for audience-economics alignment.
Persona Vectors
Mathematical representations of customers as points in complex space, enabling computable similarity and distance.
Strategic Guidance
Command Center Module VII - the 'Why This Matches' engine with automated strengths analysis and tactical blueprints.
Explore the Full Platform
See how these concepts come to life inside Sentient OS.